Architecture

This view will help you to analyze where do products pricing stands.

This Architecture view shows you the Entry and Exit pricing for all your competitors.

The above graph can be explained as:

1. Maximum price (1037599): This value shows the maximum price of a product selected for a particular set of a filter across all the competitors.

2. Median (518): The blue box shows the median price of the products.

3. 2-Standard deviations (1008 and 28): These prices show how the products spread out on either side of the median. These are 2 standard deviations above and below the median price.

4. Minimum price (11): Just like the maximum price, it shows the minimum price of a product.

Price and Discount history: You can see all the changes in price that occurred in a duration of time under this tab. For example, in Farfetch the average offer and the regular price has been gradually decreased simultaneously (above graph) with the increase in product count (below graph). The price history graph can be viewed in time frames of 7 days, 14 days, 30 days etc. with additional option to compare the competitors in the single view.